‘Though NRC was founded in 1999 as a company specializing in internet and online research, where we have remained market leader ever since, in the past 7 or 8 years we have been at our clients’ disposal providing a full-range portfolio including all qualitative and quantitative research techniques. By now companies increasingly realize that online research is not only suitable to study the internet and its users but it is also an alternative market research method to get acquainted with their target groups and customers. I know that we are just at the beginning of this process, however, in the following 3-5 years a significant advance of online research methods can be expected. Recently NRC as an expert and consultant has assisted its partners to increase their market share by providing information based on market research data – I think this is one of the reasons why our clients work with us on a regular basis.’

János Klenovszki - managing director

‘Due to developments in recent years, at NRC all automatable tasks are done by proprietary softwares – quickly, efficiently and eliminating the possibility of human errors. Parallel to this we have built up a team of analysts and consultants who deal with problems as experts, have a problem-focused attitude and treat clients’ requirements flexibly. Software, flexibility, and expertise – they make up NRC’s strength.’

  Imre Kurucz - research director